Geographical indications from farm to table: What is the value-added for Atlantic Canada?

On 20 and 27 January, the Delegation of the European Union to Canada and Food & Beverage Atlantic are organising a series of webinars on Protected Geographical Indications (GIs) and their value-added for producers, exporters and consumers.

REGISTER HERE & JOIN US ON 20 and 27 January!

Webinar 1: Geographical indications as a policy tool for sustainable economic development in Atlantic Canada: what prospects?

20 January 2021, 10:30 am – 12:00 pm AST (9:30 am – 11:00 EST / 15h30 – 17:00 CET)

(Plenary session: 40 mins – Discussion: 45 mins)

• What are GIs and why are they embraced by producers and policy makers?
• What are the opportunities and policy and legal challenges related to a GI regime?
• What is the current state of play in terms of labelling strategies for food products in Atlantic Canada?
• What is the relationship between GIs and rural development?

Webinar 2: Geographical indications from farm to table: what is the value added?

27 January 2021, 10:00 am – 11:30 pm AST (9:00 am – 10:30 EST / 14h00 – 16h30 CET)

(Plenary session: 40 mins – Discussion: 45 mins)

• Pros and Cons of a GI regime: why bother? Producers’ perspective.
• What are the main steps of establishing a GI regime?
• What are the benefits for consumers?
• How are GIs beneficial for local and international trade? Importers’ perspective.
• What are the benefits and challenges of GIs for marketing and branding

This new series of webinars is part of the EU Delegation’s Platform on GIs in Canada and Europe.